Yesterday, 20% was wiped off the share price of one of Britain's largest fizzy drinks makers. Britvic, which makes Pepsi and Tango, saw its value plunge by £95 million. It blamed health-conscious customers turning their backs on high-sugar, high-fat soft drinks, - a trend which is hitting other junk food companies hard as I posted the other day.
Lucy Harris, from nutrition campaign FoodAware, said: "It's good news if people aren't buying so many of these fizzy drinks any more, but I'd be even happier if they were buying fresh fruit juice or drinking more water instead."
Shares in Coca-Cola, Britain's largest soft drinks maker, have halved in the past seven years.
Could it be that there is a quiet revolution going on in Britain, where people are starting to make a choice against these massive corporations and their products. If the trend continues, maybe we will see the return of old style drinks such as sasparella, Dandelion and Burdock and some of the more locally made drinks I had as a child. I don't want to sound anti-American, because I'm not, but you can have too much of a 'good thing', and that is, perhaps, another reason why we Brits are slowly fighting back.
2 comments:
Good for you guys! Drink tea, young man.. drink tea.
Funny you should mention that.. we were discussing this today as we were out walking. i do think as a nation we are becoming more health conscious. We walked on the canal along the summit from Barrowford to Foulridge and it was teeming with young families all out walking together with babies on their backs toddlers in prams and older childrewn in abundance. I think people are getting the message about exercise and health.
As for drinking , at my grandson's primary school the children are all given water bottles when they start and that's all they are allowed to drink in school. He loves it and drinks gallons of it at home too.
Post a Comment